Digital Styrke
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5 min read

How to make your website Google-ready

Most small businesses lose customers to Google without knowing why. Here are the technical things that actually matter, explained without the jargon.

You don't need to be an SEO expert to rank higher on Google. Most of it comes down to a few technical fundamentals that are either in place or not. When they are, Google understands your site and shows it to people searching for what you offer.

1. Secure connection (HTTPS)

Google ranks sites without HTTPS lower, and browsers flag them as “not secure.” If you have a valid certificate, this is handled. If you don't, you lose both trust and visibility.

2. Mobile-friendliness and speed

More than half of visitors come from mobile, and Google measures your site the way it looks on a phone. A slow site with a poor mobile view loses both visitors and ranking.

Heavy WordPress themes with many plugins are a common cause of slowness. Every plugin adds code that has to load, whether you use it or not.

3. Titles and meta descriptions

The title tag and meta description are what Google shows in the search result. A clear title with what people actually search for, plus a short, concrete description, makes more people click through.

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